Chery
eQ7 Launch Campaign
Challenge
We set out to introduce the Chery eQ7, an electric vehicle that combines cutting-edge features with sleek design, into a competitive EV market. The goal was to create a campaign that not only highlighted the vehicle’s impressive range and innovative technology but also positioned Chery as a leader in the electric vehicle space. We needed to captivate a tech-savvy audience and make the eQ7 stand out in a rapidly evolving industry.
Approach
We developed a compelling campaign that showcased the Chery eQ7 through captivating visuals, dynamic digital content, and striking print materials. By emphasizing its advanced features and impressive range, we positioned the eQ7 as a game-changer in the EV market. The campaign’s impact was further amplified when it was featured on Ads of the World, enhancing brand visibility and marking a new era for Chery in the electric vehicle space.
